Focuses on the key concepts of entrepreneurship and innovation, exploring how to start and grow businesses. It also covers consultancy dynamics, providing insights into business consultancy practices and challenges.
Examines strategic marketing principles, including market analysis, brand management, consumer behavior, and how to develop and implement effective marketing strategies in global markets.
focuses on the policies, frameworks, and strategies that ensure cybersecurity, data protection, and regulatory compliance in organizations. It covers risk management, cybersecurity laws, ethical considerations, and best practices for safeguarding digital assets. The goal is to establish a secure and resilient cyber environment.
Covers the fundamentals of strategic management and leadership, with a focus on decision-making, competitive advantage, and managing organizations in the global marketplace.
Explores strategic HRM practices and how they align with business objectives, alongside an in-depth understanding of labor laws and regulations specific to the Vietnam.
Introduces students to various research methodologies techniques, equipping them with skills to conduct research and make data-driven decisions in business contexts.
It refers to the legal regulations governing the internet, digital transactions, and online activities. It covers areas like data protection, privacy laws, intellectual property, cybercrimes, e-commerce regulations, and digital rights. The goal is to ensure legal compliance, security, and ethical use of digital technologies.
A major independent research project, allowing students to explore a business issue in-depth, apply theoretical and practical knowledge, and contribute original insights to the field.
